Blog 4 minutes

Empower your buyers with Expivi's visual 3D product configurator

Melody Botton
June 21, 2024

Tired of manual product configuration and missed sales opportunities? Expivi’s visual 3D product configurator, now available on Sana Commerce Cloud, revolutionizes the B2B buying experience, giving your customers the power to design their ideal products and driving revenue growth for your business.

The problem: Complex products, complex challenges

For many B2B sellers, selling complex products that require configuration, consist of multiple components, or traditionally need to be seen in person presents unique challenges. On B2B web stores, manual product selection and configuration processes often lead to:

  • Buyer frustration: Customers struggle to navigate intricate product options and configurations, leading to confusion and abandoned carts. They may feel forced to rely on sales agents, causing delays and creating friction in the buying journey.
  • Increased order errors: Manually configuring complex products leaves room for mistakes. Incorrect specifications, missing parts, or incompatible components can lead to costly returns and production delays.
  • Missed upsell potential: Without a clear way to showcase compatible accessories, spare parts, or product upgrades, businesses miss out on value opportunities to increase average order value and strengthen loyalty.

The solution: Sana Commerce & Expivi’s visual 3D product configurator

Sana Commerce Cloud (SCC) has partnered with Expivi to transform how your customers interact with your products online. Expivi’s visual product configurator empowers buyers to:

  • Visually configure products: Using immersive 3D models and augmented reality, customers can personalize products to their exact specifications, ensuring they get exactly what they need.
  • Upsell and cross-sell effortlessly: The configurator intelligently suggests relevant add-ons and upgrades, increasing average order value.
  • Create unique product variants: Even if a specific configuration isn’t in your ERP system, the configurator allows customers to design their own versions, expanding your product catalog and meeting diverse needs.

The impact: Lower costs, higher revenue

By integrating Expivi with Sana Commerce Cloud, you can:

  • Reduce costs: Minimize the need for dedicated sales agents and decrease order errors, resulting in significant savings.
  • Increase revenue: Happy customers who can easily find and personalize their ideal products are more likely to return and make repeat purchases.
  • Boost sales: Upselling becomes seamless with the configurator’s smart suggestions, driving additional revenue.

Key functionalities:

  • Configurable product display: Customizable products in your store now feature a “Configure” button instead of the standard “Add to Cart”, allowing buyers to personalize their product using Expivi’s immersive 3D images or augmented reality (AR).
  • Immersive 3D & AR: Let customers explore and interact with products in a visually engaging way.
  • Real-time pricing updates: Provide accurate, customer-specific pricing as they configure their product.

 

 

Who should use it?

If your business offers products that can be customized or tailored to individual customer needs, Expivi’s visual product configurator is a game-changer. It’s particularly well-suited for:

  • Manufacturers: Whether you create bespoke industrial machinery, modular furniture, or personalized consumer goods, Expivi empowers your customers to design their perfect product, ensuring they get exactly what they envision.
  • Distributors: If you offer a wide range of products with numerous options and configurations, Expivi simplifies the selection process for your customers. It reduces the burden on your sales team and streamlines the ordering process.
  • Industries with complex products: Expivi excels in industries where products are highly technical or require intricate configurations. This includes sectors like automotive, aerospace, medical devices, and electronics.

Specific examples of products that benefit from Expivi include:

  • Custom-built computers: Customers can choose processors, memory, storage, and graphics cards to build their ideal machine.
  • Industrial pumps and valves: Buyers can select materials, sizes, and performance specifications to match their application requirements.
  • Modular furniture systems: Users can visualize and configure different layouts, finishes, and accessories to create a personalized workspace.
  • Custom apparel and footwear: Customers can choose fabrics, colors, styles, and sizes to design clothing and shoes that fit their preferences.
  • Medical implants and devices: Healthcare professionals can customize implants and devices based on patient-specific data and needs.

Essentially, any product that can be tailored to individual preferences or specialized requirements can be showcased and sold more effectively with Expivi’s visual product configurator. By giving customers the power to design their ideal products, you not only enhance their buying experience but also unlock new growth opportunities for your business.

How to use Expivi with Sana Commerce Cloud:

  • Integrate with SCC: Expivi seamlessly integrates with your Sana Commerce Cloud store through a powerful plugin.
  • Activate the configurator: Enable the “Configure” button on relevant product pages to launch the Expivi experience for your customers.

Why choose Sana Commerce and Expivi?

Sana Commerce Cloud’s integration with Expivi goes beyond the capabilities of our legacy e-Con CPQ solution. It’s a fully integrated part of the platform, providing a seamless experience for both you and your customers.

We understand the unique challenges of B2B sales. Expivi’s focus on 3D visualization, ease of use, and sales optimization makes it the ideal choice for enhancing your B2B commerce strategy.

Ready to transform your B2B sales process? Contact us to learn more about Expivi and how it can empower your customers and drive revenue growth for your business.

Do more with Sana Commerce Cloud.

Request a demo today to learn more.