Imagine this: You’re a manufacturing company that relies on a specific component to produce your flagship product. This component, however, has been plagued by supply chain issues and its availability is constantly fluctuating. You need a reliable supply to keep your production lines running smoothly, but you’re tired of constantly checking the supplier’s web store for updates. Sound familiar?
This is a common challenge for many B2B buyers. Relying on outdated stock information or having to constantly contact customer service for updates can be time-consuming and frustrating. What if you could simply receive a notification the moment that crucial component is back in stock?
Currently, Sana Commerce Cloud offers limited visibility into real-time product availability. You might see basic stock indicators like “in stock,” “low stock,” or “out of stock,” but these don’t give you the full picture. When a product is unavailable, you’re left in the dark about when it might be back in stock, potentially disrupting your production schedule and impacting your bottom line.
The solution
Stock Alerts are here to revolutionize how buyers stay informed about product availability. This new feature allows buyers to sign up for automated email notifications that alert them when a desired product is back in stock.
Key functionalities:
Effortless setup: Buyers can easily subscribe to stock alerts for specific products, variants, and desired quantities.
Automated notifications: Emails are automatically triggered and sent to the buyer when the specified stock level is reached.
Convenient management: Buyers can manage and delete their stock alerts through their “My Account” section.
The impact
Stock Alerts can empower businesses to deliver a superior customer experience by providing proactive communication and greater transparency around product availability. Some of the benefits of this feature include:
Enhanced customer satisfaction: Keep buyers informed and reduce frustration with timely notifications, leading to a more positive buying experience.
Increased sales: Capitalize on buyer intent by instantly notifying them when a product is back in stock, minimizing the risk of losing sales to competitors.
Improved efficiency: Reduce the burden on customer service teams by empowering buyers to self-manage stock information, freeing up valuable resources.
Support for complex purchases: Provide buyers with the critical information they need to make informed purchasing decisions, especially for vital products with fluctuating availability.
How to use Stock Alerts
For administrators:
Enable stock alerts: In Sana Admin, go to Setup > Products > Stock and Assortment. Enable stock alerts for your desired customer groups (B2C customers, B2B customers, and/or sales agents).
Schedule task: A new scheduled task will be automatically created in Sana Admin. This task periodically checks for active stock alerts and compares them against current inventory levels in your ERP. No manual intervention is required.
For buyers:
Find the product: Navigate to the product page for the item you’re interested in.
Set a stock alert: Click the “Set Stock Alert” button. A pop-up window will appear.
Configure your alert: Select the desired product variant, enter the quantity you need, and specify the Unit of Measure. If you’re logged in, your email address will be pre-filled. If not, you’ll need to enter it.
Submit: Click “Save” to activate your stock alert.
Notification process:
When the stock level of a product meets or exceeds the quantity you specified in your stock alert, you’ll receive an email notification.
Once the notification is sent, the stock alert is automatically removed from the system. You can set a new alert if needed.
Never miss a restock
Stock Alerts empower businesses to provide a superior customer experience by offering proactive communication and increased transparency around product availability.
By automating notifications and reducing reliance on manual inquiries, this feature streamlines operations, enhances customer satisfaction, and drives sales growth.
